Graphic Design and Brand Identity Basics - 20 tips in 6 minutes
12.9K views · 2024-12-08
Branding & LogoVisual & Graphic
Check out the Studio Startup bundle here: https://blog.getkayla.com/store/p/studio-startup-bundle
Timestamps
00:00 - Intro
00:08 - Using grids
00:30 - Layering text and images
00:54 - Pairing fonts
01:12 - Start with hierarchy
01:28 - Whitespace in design
01:46 - Be an inclusive designer
02:11 - Function over visuals
02:30 - Choosing colours
02:46 - When in doubt - repeat
03:03 - Learn the design language
03:26 - Always responsive
03:40 - Try odd numbers
03:59 - Use emotions
04:12 - Logo cut-outs
04:25 - Use tactile elements
04:40 - Turn things around
05:03 - The little details
05:18 - Photography and illustrations
05:30 - The art of copywriting
05:40 - Rules are just guides
Explore our guides and courses
https://blog.getkayla.com/store
Find more helpful tips on Instagram
https://www.instagram.com/getkaylaapp/
#brandidentity #adobeillustrator #designtips
Timestamps
00:00 - Intro
00:08 - Using grids
00:30 - Layering text and images
00:54 - Pairing fonts
01:12 - Start with hierarchy
01:28 - Whitespace in design
01:46 - Be an inclusive designer
02:11 - Function over visuals
02:30 - Choosing colours
02:46 - When in doubt - repeat
03:03 - Learn the design language
03:26 - Always responsive
03:40 - Try odd numbers
03:59 - Use emotions
04:12 - Logo cut-outs
04:25 - Use tactile elements
04:40 - Turn things around
05:03 - The little details
05:18 - Photography and illustrations
05:30 - The art of copywriting
05:40 - Rules are just guides
Explore our guides and courses
https://blog.getkayla.com/store
Find more helpful tips on Instagram
https://www.instagram.com/getkaylaapp/
#brandidentity #adobeillustrator #designtips