Designing a Brand from Scratch: Oracle (Future Brand Identity)

Designing a Brand from Scratch: Oracle (Future Brand Identity)

L Louis Moss
22.8万 次观看 · 2025-11-27 品牌与 Logo
Check out the new Logitech MX Master 4 and learn more here ↓
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I’ve been working on a new future facing brand concept called Oracle – building it out from a basic idea into a full visual system and final animation.

In this video I take you through my real workflow as a freelance designer at home: planning the brand world, designing the key frames, and then pulling everything together into a clean highlight reel. Along the way I’m using the Logitech MX Master 4 as part of my daily setup. Actions Ring, Smart Actions and haptic feedback to keep everything moving as smoothly as possible.

This is not a tech review, it’s just how I actually work day to day. Quiet mornings, late evenings, a mix of Figma, Photoshop, Illustrator and Premiere, and trying to make the whole process feel a bit more intentional.

Paid partnership with Logitech.

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All music and sound effects are licensed from Artlist