AI Native Designer shows his Growth Design Process

👋 Welcome to Sneak Peek with Jay, a series where you see how top design teams use AI. In this interview Clint McManaman shows how he uses AI for Growth Design at Givebutter.

🔓 Unlock AI Design & Growth Design videos: https://sneakpeek.design/

🧠 Companion videos
• Agentic Design at Mercury: https://youtu.be/io54c7ddCgw
• AI Prototyping in Healthcare space: https://youtu.be/Fc_C5s_PEB4

🤝 Connect with Clint McManaman
• LinkedIn: https://www.linkedin.com/in/clint-mcmanaman/

🫶 Connect with Jay
• X: https://x.com/jayneil
• LinkedIn: https://www.linkedin.com/in/jayneil/

✂️ Video edited by Rishabh Tripathi
• X: https://x.com/RishabhxDesign
• LinkedIn: https://www.linkedin.com/in/rishabh-tripathi01/

00:00 Trailer
01:59 Guest intro
03:21 Problem space explanation
04:04 Finding friction in the product
06:28 Using Interpret to analyze customer feedback
07:37 Using Granola to take meeting notes
09:23 Being proactive as a designer and fixing issues
10:43 Using Granola to identify new opportunities
12:02 Using Interpret AI to create growth design experiments
16:38 Using Hex to analyze user intent
19:10 Using Claude Code for prototyping
21:28 Using Monologue for voice dictation
24:52 Adding different states in Claude Code prototypes
26:14 Sharing AI prototypes with stakeholders
27:01 Using single Figma file for entire team
28:00 Using Figma as source of truth
29:14 Claude Code vs Magic Patterns
30:50 Using Magic Patterns for engineering handoff
31:57 Moving design system from Figma to Magic Patterns
32:20 Using Magic Patterns for rapid experimentation
38:53 Recording Loom videos to give stakeholder context
41:35 Growth design experiment walkthrough
44:50 Using Mobbin for design inspiration
46:37 Giving design inspiration to AI tools
47:53 Exploring ideas in Figma
49:46 ROI from using AI for Growth Design

#aidesign #designprocess #growthhacking