Bottle Label Design in Illustrator | Packaging Design Tutorial

Bottle Label Design in Illustrator | Packaging Design Tutorial

20.5K views · 2026-10-20 Visual & Graphic
Learn how to design a complete strawberry jam jar label in Adobe Illustrator in this step-by-step packaging design tutorial.

In this video, I’ll show you how to create a creative and professional jam packaging label from scratch. We’ll explore the complete wraparound label layout, front and back panels, typography, colors, fruit illustrations, and essential packaging information.

You’ll also learn about label dimensions, margins, panel arrangement, and how to prepare a label design that fits a jam jar. At the end, we’ll see how the finished label looks on a realistic jar mockup.

This tutorial is useful for graphic designers, packaging designers, design students, and beginners who want to improve their packaging design skills using Adobe Illustrator.

In this video, you’ll learn:

Strawberry jam label design

Packaging design in Adobe Illustrator

Wraparound jar label layout

Label size, margins, and panel setup

Typography and color selection

Fruit illustrations and decorative elements

Packaging label mockup presentation

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Comment below: Which packaging design should I create next?

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