A week of repositioning my design studio to attract premium clients

A week of repositioning my design studio to attract premium clients

By Huy 41.2K subscribers
13.9K views · 2026-06-13 Branding & LogoUI Design
Looking for a web design partner? Work with my design studio:
https://bymonolog.com/

Systemize and scale your business with my personal system:
https://byhuy.gumroad.com/

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Timestamps:

00:00 Intro
00:30 Struggles between client vs personal work
03:12 Process of repositioning the studio
05:38 How to find your differentiation
06:38 Have a proper ideal customer profile
08:04 Breaking down the visual identity
10:34 Building a generative branding tool
11:30 Book shopping
12:51 Book haul & design book collection
17:40 Discovery call with a 7-figure prospect
20:00 Don't have a fixed creative process
22:40 When a fixed process works
23:57 When a fixed process doesn't work
25:25 Applying the lessons into a current project
26:40 My rough process guidelines breakdown

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Connect with me:
https://www.linkedin.com/in/byhuy/
https://www.instagram.com/by_huy/

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📧 Email:
huy@bymonolog.com (for other inquiries)

Video edited by:
@Albert_Lewinski
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#design #designstudio #webdesign #webdesigner #creativedevelopment #vlog #solopreneur #entrepreneurship