Designing a Brand Identity For a Cafe: From Start to Finish

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Part 2: https://youtu.be/w4qIPNYdd40

In this video, I'm showing you my process how I design a brand identity for a coffee shop from scratch.

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00:00 Intro
00:50 Brief
05:39 Moodboard
11:26 Logo sketches
15:54 Choosing a logo
22:37 Secondary logo
24:58 Colour palette
26:22 Typography
29:52 Brand patterns
34:35 Photography
36:07 Mockups
37:06 Brand board, result
38:31 Final thoughts

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