How I would rebrand REM Beauty (as marketing director)

How I would rebrand REM Beauty (as marketing director)

By Kayleigh 43.5K subscribers
107.1K views · 2026-10-14 Branding & Logo
Welcome back today to this week's behind the brand on REM Beauty!! Ya'll know i'm a beauty girl at heart, so today i looked critically at one of my favourite brands - a brand i wear in every single video! REM!

I love REM products, but i'm not sure they are building a brand that will withstand the decades. Today I broke down the brand of REM, and gave my ideas on how i would rebrand REM to become a serious player in the world of beauty. I hope you love it x

timestamps:
00:00 How I would rebrand REM Beauty (as marketing director)
02:02 Why I don't think REM beauty has an identity
08:50 What I would do to fix REM Beauty's Brand
09:21 The Vibe of REM Beauty
11:56 What is the Visual Identity of REM Beauty?
22:57 The Marketing of REM Beauty
29:26 How I'd release their newest product line On Point
36:17 What are your thoughts on my REM Beauty Ideas?

#RemBeauty #arianagrande

LINKS:
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#REM Beauty#Ariana Grande#brand identity#brand personality#brand strategist#brand strategy#brand strategy 101#branding tips#build your brand#celebrity branding#how to build a brand#master personal branding like a celebrity#personal branding strategy#social media branding#Marketing