Writing Effective Survey Questions | Course Preview
701 views · 2026-06-10
Interaction & UX
Bad survey questions don't announce themselves. They look fine on the surface… until they cost you that insight you were trying to capture.
This preview from Rachel Banawa’s *Writing Effective Survey Questions* course covers a common culprit: the double-barreled question. One question, two concepts, and data you can't untangle. In the full course, you'll learn how to spot and fix this and other pitfalls — leading language, loaded questions, ambiguous response options, poor survey structure — so your data actually reflects what your users think.
47 video lessons. Practice activities to apply your learning. One downloadable cheat sheet to keep close. Everything you need to write surveys worth running.
~6.5 hours | Self-paced | Beginner to Intermediate
Start learning at your own pace:
*Writing Effective Survey Questions* // https://www.nngroup.com/contents/self-paced-courses/writing-effective-survey-questions/?utm_campaign=sp-courses&utm_source=youtube&utm_medium=social&utm_content=preview-writing-survey-questions
*Writing Effective Survey Questions* is only one of Nielsen Norman Group's growing library of self-paced UX & product courses. Learn on your own schedule, re-visit tricky concepts anytime, and apply what you've learned right away.
*Explore more at* https://www.nngroup.com/contents/self-paced-courses/?utm_campaign=sp-courses&utm_source=youtube&utm_medium=social&utm_content=preview-writing-survey-questions
*Stay connected*
Newsletter // https://www.nngroup.com/articles/subscribe/?utm_campaign=sp-courses&utm_source=youtube&utm_medium=social&utm_content=preview-writing-survey-questions
LinkedIn// https://www.linkedin.com/company/nielsen-norman-group
Instagram // https://www.instagram.com/nngux/
This preview from Rachel Banawa’s *Writing Effective Survey Questions* course covers a common culprit: the double-barreled question. One question, two concepts, and data you can't untangle. In the full course, you'll learn how to spot and fix this and other pitfalls — leading language, loaded questions, ambiguous response options, poor survey structure — so your data actually reflects what your users think.
47 video lessons. Practice activities to apply your learning. One downloadable cheat sheet to keep close. Everything you need to write surveys worth running.
~6.5 hours | Self-paced | Beginner to Intermediate
Start learning at your own pace:
*Writing Effective Survey Questions* // https://www.nngroup.com/contents/self-paced-courses/writing-effective-survey-questions/?utm_campaign=sp-courses&utm_source=youtube&utm_medium=social&utm_content=preview-writing-survey-questions
*Writing Effective Survey Questions* is only one of Nielsen Norman Group's growing library of self-paced UX & product courses. Learn on your own schedule, re-visit tricky concepts anytime, and apply what you've learned right away.
*Explore more at* https://www.nngroup.com/contents/self-paced-courses/?utm_campaign=sp-courses&utm_source=youtube&utm_medium=social&utm_content=preview-writing-survey-questions
*Stay connected*
Newsletter // https://www.nngroup.com/articles/subscribe/?utm_campaign=sp-courses&utm_source=youtube&utm_medium=social&utm_content=preview-writing-survey-questions
LinkedIn// https://www.linkedin.com/company/nielsen-norman-group
Instagram // https://www.instagram.com/nngux/